Send a cake.
Start a relationship.
Cold email is dead. Send a real, premium cake to a prospect — they confirm delivery, share their phone number, and meet your brand smiling. It’s not a number in a CRM. It’s the start of a customer relationship. 🎂
relationship
- ✓verified email
- ✓verified phone
- ✓confirmed engagement
Four steps. Zero friction.
Drop in an email
Add one prospect email address. That’s the entire input. No scraping, no enrichment.
They get a sweet invite
We send a beautifully designed mail: “You’ve been served cake.” Curiosity does the work.
They confirm delivery
They share phone and address to claim it. That’s your verified, opt-in lead — handed to you.
Cake ships, you’re billed
Only when they confirm. No-show? You pay nothing. Risk-free, sugar-loaded.
"Yes, we send cold outreach. So does everyone. The difference? Ours has frosting — and 57% of people reply. We don't quit after one try. We try sweeter ones."
We ensure delivery. Sweet persistance built in.
Three stages of sweet persistence — from inboxes to receptions to doorsteps.
First taste
- ✦🎂 Cake invite email
- ✦📮 Physical flyer at home/office
Sweeter follow-ups
- ✦📞 Reception call
- ✦✉️ 3-day nudge email
- ✦📱 SMS with cake code
Channel partners
- ✦🛵 Foodora / Uber piggyback
- ✦🏢 Infodesk handoff
- ✦🎁 Office surprise drop
Cold outreach.
Warm introductions.
The start of a relationship
Not a cold number in a CRM — a warm first meeting. You open the conversation with a gift, not a pitch.
Verified phone number
They actively confirmed to claim their cake. That’s an opt-in number from someone who already recognises your brand.
The ultimate icebreaker
“Hope the cake was good” beats every A/B-tested subject line you’ve ever sent.
Built-in virality
Cake gets shared. At the office. With family. On Stories. Suddenly your brand is the office favourite.
Meet CakeCRM.
sent → sliced → signed → celebrated.
One dashboard for every box. Track which delivery stage each prospect is in, queue the next sweeter touch, and keep cakes flowing long after the first hello — through the meeting, the deal, and the renewal.
✨ Included in Bakery · 490 SEK/mo
Send the box. Book the meeting.
No-Show? No Pay.
you pick the box · they pick the flavour
A small but lovely first impression — perfect for top-of-funnel curiosity.
The sweet spot. A proper cake slice that says "let's actually talk".
Whole cake for the office. The kind they'll photograph before slicing.
✦ Sugar-free, vegan & gluten-free on request — no extra cost · ✦ No-show? You pay nothing.
Pick a plan. Boxes billed separately.
Two prices, one product: a monthly subscription for the software — and pay-per-delivery for the cake.
Try the engine before you commit
- ✓5 boxes / month
- ✓Basic delivery tracking
The full follow-up engine for growing teams
- ✓Unlimited boxes
- ✓Full CakeCRM dashboard
- ✓3 team seats
- ✓10% off every cake you send
White-glove cake outreach at scale
- ✓Custom-branded boxes
- ✓API + Zapier
- ✓10 seats + dedicated CSM
- ✓Priority bakers
✦ Switch or cancel any time · ✦ All plans include the cake outreach playbook
Delivery, on rails. 🚴
We plug into existing networks so cakes arrive fast, fresh and where it counts.
Curated, local, real. 👩🍳
Independent bakeries and pâtissiers across Sweden — no mass-produced boredom.
Snabba svar om CakeLeads
Allt du behöver veta om hur leadgenereringen fungerar, vilka företag den passar, och hur du snabbt kommer igång.
› Hur fungerar CakeLeads?
Du lägger in en e-postadress, vi skickar en tårtinbjudan, mottagaren bekräftar leverans och delar kontaktuppgifter — du får en verifierad opt-in lead direkt i din dashboard.
› Vilka företag passar tjänsten för?
Svenska B2B-företag med ett aktivt säljteam — SaaS-bolag, konsultbyråer, mjukvaruföretag och tjänsteföretag som arbetar med kvalificerad försäljning.
› Hur snabbt kan jag få nya leads?
De första bekräftade leadsen brukar landa inom dagar. Du betalar bara när en lead tackar ja till tårtan — ingen risk, ingen prenumerationsfälla.
› Behöver jag teknisk kunskap?
Nej. CakeLeads kräver ingen integration eller utvecklare. Lägg in mottagare, välj paket och följ resultaten i en enkel dashboard.
› Hur kommer leadsen in?
Varje bekräftad lead landar i CakeCRM med namn, telefonnummer, leveransadress och nästa rekommenderade steg — redo att följas upp.
Building the sweetest funnel on the internet.
We’re looking for a co-founder who lives in product, growth or B2B sales. Equity, vibes and unlimited cake.